The power of Storming Images proprietary software
is its flexibility. In development of this software
we looked at digital advertisement from an advertiser’s
point of view. Measuring the effectiveness of
an ad and how often a particular advertisement
is shown is critical information. Our technology
enables an advertiser to track when and where
their advertisement is displayed. This information
can then be used to judge the effectiveness
of an advertisement. An ad can then be tailored
to a location, to deliver a particular message
about a special event or updated to target a
new audience. The flexibility and ease of tailoring
an ad and changing that ad at any given location
within a very short period of time provides
the opportunity to get creative and customize
or target messages to new markets.
Media Management
Our management tool has a web interface that simplifies
the submission of third party ad productions for clients
to be uploaded into the AdCasting software at any given
location. The process of submitting new advertisements
is subject to an approval process at each location
and display, thus allowing ease of updating and customizing
an advertiser’s message.
At each facility, our
technology is designed so a location manager has the
ability to move an advertisement or media element at
any time, to a new display or location on the system,
increasing the ability of an advertiser to customize
their message or target a new audience. Measuring how
often an ad is displayed and approximately how many
people view an ad is critical in determining the effectiveness
of an advertising campaign. With this goal in mind,
our location manager has a complete customer centric
approach with custom reporting features used to track
all of a given customers media play time. Custom messages
or promotions can be scheduled and displayed in sequence
or on a given date and time.
Our software is designed to be used on many
display devices such as Plasma Monitors, LCD
or projectors in addition to standard televisions.
Storming Images can customize any solution to
meet your needs. We offer site design consulting,
installation assistance, media and location
management. AdCasting software is available
for purchase or lease for a customer to manage
and run their own locations. What ever your
need is, we can help customize a solution that
will work for you.
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